Our Brands

Toorank is in a much different position as a company now, as when it first started over 30 years ago. Over the last ten years, we have focussed on building our own successful brands as well as being a distribution partner for other parties. For this we've created a separated division, which totally focuses on brand building. The result of this increased focus has been the introduction of several successful brands.

For the Brand Division there are three main keys to success:

Innovation
We firmly believe that we need to be different if we want to continue building up new brands. Whether this is something new in the type of product, in the packaging or in the distribution channels.

Award winning quality
By offering the highest quality available on the market of several spirits, we can build brands that will increase in customer satisfaction and loyalty. Over the last years Toorank Distilleries achieved as many as 64 medals at the International Wine & Spirit Competition for 38 of its products. One of this for our Puccini Sambuca, the spirits fifth successive gold. A gold medal was also awarded to Apsinthion Absinthe, Akademicka Polish Vodka and Aztec Tequila Gold while the companies Puccini Limonino, Puccini Amaretto, Tiburon Coconut, Tiburon Mango, Aztec Tequila Silver, Toorank Creme de Menthe, Hofland Bessen Cream, Petrikov Creamy Green and Old Samuel Bourbon all earned silver medals.

Unique Product/Market combinations
By analysing different markets carefully, and identifying white spots within these markets, we have been able to introduce several brands to channels that did not sell those kind of products before. Coppa Cocktails for the On-Ttrade and Petrikov and Tiburon for the food retail are examples of these successful exercises.

To find more about our successful Brands, please visit the web sites below:
www.petrikov.nl
www.coppacocktails.com
www.apsinthion.com.pl
www.meekma.nl
www.miodula.com.pl