In the world of cream liqueurs, tradition often dictates a specific look: dark bottles, gold labels, and classic imagery. At Toorank International Spirits, we decided it was time to break the mold. We are proud to introduce the new, dessert-inspired design for Qream, a range that tastes as premium as it looks.

To bring this vision to life, we collaborated with the renowned team at Van Heertum Design. As featured in Rob van Heertum’s prestigious ”Book of Spirits – Design case 8,” the new Qream packaging is a masterclass in modern branding, techincal innovation, and shelf-standout.

A Modern Take on a Classic Category
The goal for Qream was clear: create something lighter, more contemporary, and centered entirerly around the flavor experience. We wanted consumers to feel the ‘dessert vibe’ before they even took their first sip.

The result is a vibrant, four-flavour range:
– Tiramisu (Rich Brown)
– Dubai Choco (Trendsetting Green)
– Toffy Cream (Golden Toffee)
– Limoncello (Zesty Yellow)

Each variant has its own ”color world,” making it instantly recognizable while maintaining a cohesive, premium family look on the shelf.

Taste the Future of Qream at ProWein 2026
We are excited to showcase the new Qream range to the international spirits community. If you are looking for a brand that combines traditional craftmanship with cutting-edge design, we invite you to join us.

Visit Toorank at ProWein:
– Dates: March 15 – 17, 2026
– Location: Düsseldorf, Germany
– Hall 5, Stand K43.

Come meet our team, experience the new design in person, and most importantly, taste the flavours of Qream.